IT’S A WRAP FOR SOCIAL MEDIA WORLD FORUM EUROPE 2012
The 2 day event boosted a full calendar of sessions with high calibre speakers, demonstrating just how much ‘social’ has been baked into the fabric of every major marketing, media, commerce and b2b efforts. As Nokia’s Mark Squires (aka@DrPinball) aptly stated regarding the necessary commitment: “Social Media is like being pregnant. You can’t be a bit pregnant”.
Interviews with MTV, LEGO, Shazam, Tumblr and Echo Labs coming up.