IT’S A WRAP FOR SOCIAL MEDIA WORLD FORUM EUROPE 2012
The 2 day event boosted a full calendar of sessions with high calibre speakers, demonstrating just how much ‘social’ has been baked into the fabric of every major marketing, media, commerce and b2b efforts. As Nokia’s Mark Squires (aka@DrPinball) aptly stated regarding the necessary commitment: “Social Media is like being pregnant. You can’t be a bit pregnant”.
Interviews with MTV, LEGO, Shazam, Tumblr and Echo Labs coming up.
SOCIAL MEDIA WORLD FORUM HITS LONDON FROM MARCH 27-28
Next week, London’s Olympia Conference Centre will turn into one big Social Media Arena for the annual Social Media World Forum Europe (SMWF). This year’s jam-packed conference agenda, featuring tracks on Social Media, Social TV, Mobile Marketing, Social Business and Marketing Tech, is only another testament how much ‘social’ has grown up to become part of the fabric of all major media and marketing efforts.
A mix of speakers from popular social platforms like Twitter, Tumblr, Foursquare and LinkedIn will join the stage together with agency, brand and media executives from Ford, Unilever, Lego, EMI, Channel 4, MTV and CNN (to only name a few – check the full list of speakers here). Besides conference and workshop tracks, there is a free to attend marketing tech track and exhibit. You can still register for the event here. Follow SMWF on Twitter / Facebook.